Reviews & star ratings on landing pages: A/B tests

Hero redesign: outcome headline, benefits, guarantee and press logos (Vivoflex)

LP hero: emotive headline, review stars, UGC collage and a unique CTA

Duplicate the PDP per avatar/angle

Bundle page with a goal progress bar, tiered quantity discounts and pack cards

Objection-based FAQ with reviews above an action CTA

Landing page section order: headline, social proof, problem, benefits, offer, comparison

Write the review section headline for the target customer

Replaced a generic product page with story-driven advertorial landing pages matched to the ads, with before/after testimonials and limited-time bundles

JBL promo landing page redesign

Service hero with Trustpilot rating badge above the headline

LP product section: stars, shipping price/time, guarantee, clear pricing

Advertorial body: customer story, pain, root cause, product, 'Check availability' CTA

Build separate landing pages for cold, warm and hot traffic

Review section with verified buyer badges and a CTA right under it

LP review section with benefit headlines, author name + location

LP top: future-projection headline, reviews + tagline, store benefits

Advertorial headline with pattern interrupt + reviews and media logos above the fold

Built a landing page around the best-performing ad, plus benefit photos, bullets and a testimonials section

Supplement funnel: authority Q&A advertorial, then a no-nav offer page

Risk-reversal microcopy under the hero CTA plus a trust count above the headline

Custom landing page with benefit copy, real reviews in the first scroll and ad-based images

'Top 6' review-style advertorial landing page behind the ad

Benefits section by outcome area plus a review