Review section with verified buyer badges and a CTA right under it
Test ideaLanding page · 2023-02-28
Add verified-buyer badges to reviews and put a CTA immediately underneath.
Who ran it
Kasper Dolk (@kasper_dolk) shared this idea on X. The numbers and screenshots are theirs.
View the original post on X
Similar tests
A
→B
Conversion rate 2% to 7%
New landing pages with targeted headlines, reviews and CTAs for a gut-health brand
Landing pageHeadlines, product titles & copy
@oliverkenyon
A
→B
+33% average order value
New landing pages with reviews, bundles and urgency for an organic pet care brand
Landing pageBundles & quantity breaks
@oliverkenyon
A
→B
+7.8% conversion rate
Replaced Trustpilot logo and rating with plain stars plus "Rated 4.8/5.0 by 50,000+ customers" on a listicle
Landing pageReviews & star ratings
@DaveDiederen
A
→B
+259.7% revenue (2.5x), no extra marketing spend
Long-form LP flow: header, why, featured review, offer, reviews, how, comparison
Landing pageReviews & star ratings
@kasper_dolk
A
→B
Idea, no result yet
Hero redesign: outcome headline, benefits, guarantee and press logos (Vivoflex)
Landing pageReviews & star ratings
@CROguy_
A
→B
Idea, no result yet
LP hero: emotive headline, review stars, UGC collage and a unique CTA
Landing pageReviews & star ratings
@kasper_dolk