The best Intelligems alternatives for a Shopify store are Elevate and ABConvert if you still want price and shipping tests for less money, Shoplift if you mostly test themes and templates, Visually if you want testing plus personalization and upsells, GemX if you build pages in GemPages, and Convert if you test beyond Shopify.
None of them fully copies Intelligems, so the right pick depends on which kind of test you run most.
We have not used these tools ourselves. This roundup is based on each vendor's pricing pages, docs and Shopify App Store listings, checked in November 2026, plus real tests from our test database that show what each type of test can find.
Disclosure: we may earn a commission if you sign up for Convert or GemPages (GemX's parent) through links on this page.
We have no affiliate deal with Intelligems, Shoplift, ABConvert, Elevate or Visually.
Elevate shares some of its test results with our database.
What Intelligems does best: price and shipping tests
Intelligems is built around tests that change what a customer pays.
Its App Store listing covers price, discount, content, shipping, checkout and post-purchase tests, and its price tests use Shopify Functions so checkout charges each group's test price without duplicate products.
That is a big deal, because price and shipping tests can move revenue more than most design changes.
Dave Diederen found that a $9.49 shipping fee beat the control for +43.81% revenue per visitor, and in another test flat $2, $5 and $7 fees beat free shipping (+5.56% revenue per visitor).
The common reasons stores look elsewhere are cost and commitment.
As of November 2026, the Intelligems pricing page starts at $69/month for content testing at the lowest order tier, but the Smart Pricing module has a 3-month minimum, needs a one-time integration the Intelligems team builds, and is left out of the 14-day free trial.
The price testing FAQ also notes that Shopify shows the highest test price to channels like Google Shopping and Meta during a test.
For the full breakdown, see our Intelligems review.
| Tool | Starting price (as of November 2026) | Pricing model | Price tests | Shipping tests | Best for |
|---|---|---|---|---|---|
| Intelligems | $69/month (content only) | Modules by monthly orders | Yes, paid module, 3-month minimum | Yes, paid module | Heavy price, shipping and offer testing |
| Shoplift | $99/month ($74 billed annually) | Monthly store visitors | Advanced plan, $399/month ($299 annually) | Not on its pricing page | Theme and template tests |
| ABConvert | $99/month | Plan plus test-order overage | Growth plan, $199/month | Yes | Price, shipping and theme tests, month to month |
| Elevate | $49/month | Plan, scales with order volume | Standard plan, from $99/month | Standard plan | Lower-cost price and shipping tests |
| GemX | $49/month | Plan | No | No | GemPages users testing templates and funnels |
| Visually | $15/month (up to 100 orders) | Monthly orders | Pro plan, Shopify Plus only | Pro plan, Shopify Plus only | Testing plus personalization and upsells |
| Convert | $399/month ($299 annually) | Tested users per month | Not Shopify-native | Not Shopify-native | Teams testing Shopify and non-Shopify sites |
Shoplift: the theme-testing alternative
Shoplift is the alternative for stores whose main questions are about layout, templates and whole themes rather than price.
As of November 2026, the Shoplift pricing page lists Core at $99/month ($74/month billed annually) for up to 50k monthly store visitors, with a 14-day free trial on every plan.
Price testing sits on the Advanced plan, at $399/month or $299/month billed annually for up to 100k visitors.
Theme tests can find big swings. Kasper Dolk tested a new theme with a BOGO offer against the old theme and saw revenue per visitor rise 41.85% (£1.08 to £1.54).
A theme test tells you the whole package won, though, not which part did it.
Not for: high-traffic stores on a tight budget, since Shoplift counts total store visitors, not just tested ones.
Our Intelligems vs Shoplift comparison goes deeper, and Shoplift alternatives covers the other direction.
ABConvert: price, shipping and theme tests without a long contract
ABConvert is the closest like-for-like swap. Its docs list price, offer, shipping, theme and URL tests, and price tests are applied at checkout with Shopify Functions, much like Intelligems.
As of November 2026, the ABConvert pricing page lists Starter at $99/month (1,000 test orders, no price tests), Growth at $199/month (5,000 test orders, price tests included), Scale at $399 and Pro at $599, each with a 14-day free trial. Extra test orders are billed per 1,000.
The trade-offs: the price test docs say price tests don't work with subscription products, and you can't change products or prices once a test is live.
Its App Store listing shows it launched in October 2022, so its track record is shorter than Intelligems'. More in our ABConvert review.
Elevate: the lower-cost Intelligems alternative
Elevate A/B Testing is the answer for most people searching "intelligems vs elevate": it covers price, shipping, theme and content tests at a lower entry price.
Its App Store listing shows it launched in December 2020 and holds a 4.9 rating from 145 reviews as of November 2026.
As of November 2026, the listing shows three plans, each scaling with sitewide order volume and each with a 14-day free trial:
- Basic, from $49/month: theme, template and split URL tests, a visual editor, profit metrics using your own cost of goods, and a Bayesian stats engine.
- Standard, from $99/month: adds price tests, subscription price tests, free shipping threshold and rate tests, product image tests and checkout tests.
- Premium, from $499/month: adds multi-currency market price testing.
That makes Elevate's Standard plan one of the cheapest ways to run a price test on Shopify, and it includes subscription price tests, while ABConvert's price tests don't work on subscription products.
Elevate's own published tests show the range: cutting a price by 30% gave a 2x conversion rate, and listing the biggest pack first in a bundle selector raised revenue per visitor from €3.54 to €3.84 (+8.47%).
Not for: stores that want a large vendor with years of published price-testing guidance, or teams that test outside Shopify.
A 2x conversion rate after a price cut also says nothing about margin by itself, so check profit per visitor.
GemX: template and funnel tests for GemPages stores
GemX is the A/B testing app from GemPages.
As of November 2026, the GemX pricing page starts at $49/month for Page Optimize, with a 14-day free trial, and multi-page funnel tests need the higher Funnel Optimize plan.
It is not an Intelligems replacement for price work: GemX has no price, shipping or checkout tests.
It fits stores that already build pages in GemPages and want to test whole templates or landing pages without code.
Keep page speed in mind: Oliver Kenyon rebuilt a page-builder landing page natively in Shopify and saw +20.9% revenue per visitor. See our GemX review.
Visually: testing plus personalization and upsells
Visually (visually.io) combines A/B testing with personalization, product recommendations and post-purchase upsells.
Its App Store listing shows it launched in June 2022 with a 4.8 rating from 148 reviews, and plans from $15/month for up to 100 orders, $25/month up to 200 orders and $80/month up to 600 orders, all with unlimited A/B tests and a 14-day free trial.
Costs climb quickly with volume. As of November 2026, the Visually pricing page prices plans by monthly orders: for a store doing 7,500-10,000 orders a month it shows Launch at $890/month, Pro at $1,200/month and Scale at $2,800/month, with sessions with Visually's CRO experts included.
Price and shipping testing is listed on Pro and marked as Shopify Plus only.
Not for: stores outside Shopify Plus that mainly want price or shipping tests.
It suits brands that want one app for tests, personalization and upsells, plus some hands-on help.
Convert: when you test beyond Shopify
Convert is a general A/B testing platform, not a Shopify app built around price tests.
It fits brands that run a Shopify store alongside other sites, or teams that want one testing tool across everything.
As of November 2026, the Convert pricing page lists Growth at $399/month billed monthly or $299/month billed annually, for 100k tested users a month, with a 15-day free trial.
The trade-off is that checkout-level price and shipping tests aren't its core strength on Shopify the way they are for Intelligems, ABConvert or Elevate.
It is a better fit for content, layout and funnel tests across many sites.
Josh Thompson's new page design test, run in Intelligems, reached +175.64% revenue per visitor, and that kind of page test is something Convert also handles. See our Convert review.
Pick by test type
Start from the test you want to run next, then pick the cheapest tool that runs it well:
- Product price tests: Intelligems for depth and guidance, Elevate Standard or ABConvert Growth for lower cost. Elevate covers subscription price tests; ABConvert's price tests don't work on subscription products.
- Shipping rates and free shipping thresholds: Intelligems, Elevate Standard or ABConvert. Threshold and flat-fee tests have produced some of the largest wins in our database.
- Themes and templates: Shoplift, Elevate Basic or ABConvert.
- GemPages landing pages and funnels: GemX.
- Personalization and upsells alongside tests: Visually.
- Shopify plus other sites: Convert.
Whatever you choose, price and offer tests can lose badly, which is why they are worth testing instead of just shipping.
The tests below include wins and a large loss.
@oliverkenyon
@DaveDiederen@DaveDiederen@DaveDiederen
@elevate_ab
@CROguy_For a wider look at every option, including Shopify's free built-in Rollouts, see our guide to Shopify A/B testing apps.