Popups & email capture on carts: A/B tests

5 test ideas from ecommerce practitioners. None has a shared result yet.

A

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B

Idea, no result yet

Turn the cart drawer into a full-screen popup

CartPopups & email capture@DaveDiederen

A

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B

Idea, no result yet

Cart popup within thumb reach with green messaging, savings and shipping

CartShipping & delivery messaging@kasper_dolk

A

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B

Idea, no result yet

Cart with social proof, subscribe toggle, free shipping and guarantee

CartSocial proof, authority & press@kasper_dolk

A

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B

Idea, no result yet

Cart popup: 'Great choice!', savings, item count, shipping price, payment icons

CartShipping & delivery messaging@kasper_dolk

A

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B

Idea, no result yet

Post-ATC upsell popup: 'Great choice!', complete the set, savings shown

CartUpsells & cross-sells@kasper_dolk