Bundle builder with pre-selected subscription, 3 tiered quantities and a free gift

Idea byDave DiederenSyntra Labs

Commentary byLiftArchiveOur analysis, not theirs

Primal Herbs-style selector: monthly subscription pre-selected with a free gift and savings callout, only 3 quantity tiers with Most Popular in the middle and Best Value on the largest, price per serving, and reviews plus guarantee next to an anchored ATC price.

Who ran it

Dave Diederen (@DaveDiederen) shared this idea on X. The numbers and screenshots are theirs.

View the original post on X

Similar tests

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+$182k monthly revenue

Added bundle options directly on the product page

Product pageBundles & quantity breaks@oliverkenyon

A

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B

+$75,600 per month

USP bar (free shipping and returns) under Add to Cart on PDP

Product pageMoney-back guarantee & returns@oliverkenyon

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B

+5.2% revenue per visitor

Added 60-day guarantee and easy returns blocks under Add to Cart

Product pageMoney-back guarantee & returns@oliverkenyon

A

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B

+$68,000/month

Added a free Summer BBQ recipe e-book as a gift with product bundles

Product pageBundles & quantity breaks@oliverkenyon

A

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B

+$63,735 per month

Added an objection-handling review block below the CTA on mobile

Product pageReviews & star ratings@oliverkenyon

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B

+$52,820 per month

3-pack bundle with Save 20% above Add to Cart on PDP

Product pageBundles & quantity breaks@oliverkenyon