Product page tests: upsell bundles, social proof near the CTA and better visuals
Test ideaProduct page · 2025-02-08
Product page tests: upsell bundles, social proof near the CTA and better visuals. Josh claims +22% conversions (visuals); no test data shown.
Who ran it
Josh Thompson (@joshtCRO) shared this idea on X. The numbers and screenshots are theirs.
View the original post on X
Similar tests
A
→B
+$182k monthly revenue
Added bundle options directly on the product page
Product pageBundles & quantity breaks
@oliverkenyon
A
→B
+$68,000/month
Added a free Summer BBQ recipe e-book as a gift with product bundles
Product pageBundles & quantity breaks
@oliverkenyon
A
→B
+$52,820 per month
3-pack bundle with Save 20% above Add to Cart on PDP
Product pageBundles & quantity breaks
@oliverkenyon
A
→B
+$47,927/month
Moved social proof and Add to Cart into the first view on mobile PDP, tighter spacing
Product pageSocial proof, authority & press
@oliverkenyon
A
→B
+7.8% revenue per visitor
Removed the 1/2/3-bag bundle selector from the product page
Product pageBundles & quantity breaks
@oliverkenyon
A
→B
+$36,772 per month
Redesigned top of product page: image slider, clearer CTAs, benefits and sale info above fold
Product pageSales, urgency & limited-time offers
@oliverkenyon
Social proof, authority & press tests Bundles & quantity breaks tests Upsells & cross-sells tests Add-to-cart & CTA buttons tests All product page tests
