Mobile PDP above-the-fold rebuild: rating, benefit headline, deal tiles, trust icons

Idea byKasper DolkMaison Commerce

Commentary byLiftArchiveOur analysis, not theirs

Before/after of a headphone PDP: the redesign adds a free-shipping bar, star rating with review count, benefit headline and short copy, one-time vs monthly shown as tappable deal cards, a full-width ATC, payment icons, and delivery/returns lines. Test it against a sparse layout with radio-button prices.

Who ran it

Kasper Dolk (@kasper_dolk) shared this idea on X. The numbers and screenshots are theirs.

View the original post on X

Similar tests

A

→

B

+$182k monthly revenue

Added bundle options directly on the product page

Product pageBundles & quantity breaks@oliverkenyon

A

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B

+$159K per month

Rewrote product page copy from general claims to pain-point benefit copy

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B

+$75,600 per month

USP bar (free shipping and returns) under Add to Cart on PDP

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B

+5.2% revenue per visitor

Added 60-day guarantee and easy returns blocks under Add to Cart

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B

+$68,000/month

Added a free Summer BBQ recipe e-book as a gift with product bundles

Product pageBundles & quantity breaks@oliverkenyon

A

→

B

+$63,735 per month

Added an objection-handling review block below the CTA on mobile

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