Added a sticky add-to-cart button, 'New' badges and moved reviews higher

Idea byJosh Thompson

Commentary byLiftArchiveOur analysis, not theirs

Added a sticky add-to-cart button, 'New' badges and moved reviews higher. Josh claims +17% checkout rate (sticky ATC); no test data shown.

Who ran it

Josh Thompson (@joshtCRO) shared this idea on X. The numbers and screenshots are theirs.

View the original post on X

Similar tests

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