Replaced a homepage dead zone with a bundle CTA and reordered product tiles by revenue per click

Idea byJosh Thompson

Commentary byLiftArchiveOur analysis, not theirs

Replaced a homepage dead zone with a bundle CTA and reordered product tiles by revenue per click. Josh claims +$132K in 45 days; no test data shown.

Who ran it

Josh Thompson (@joshtCRO) shared this idea on X. The numbers and screenshots are theirs.

View the original post on X

Similar tests

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+$108,001 per month

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Decluttered the homepage, showed fewer products and added a clear hero CTA

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