Make guarantee copy specific: "Less than 1% of customers used our 30-day money-back guarantee"

Idea byDave DiederenSyntra Labs

Commentary byLiftArchiveOur analysis, not theirs

Combining the timeframe with the actual usage rate is more convincing than a vague guarantee.

Who ran it

Dave Diederen (@DaveDiederen) shared this idea on X. The numbers and screenshots are theirs.

View the original post on X

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