Full-page A/B test of a new product page layout (same offer)

Idea byJosh Thompson

Commentary byLiftArchiveOur analysis, not theirs

Full-page A/B test of a new product page layout (same offer). Josh claims +34% conversion, +$117K/month; no test data shown.

Who ran it

Josh Thompson (@joshtCRO) shared this idea on X. The numbers and screenshots are theirs.

View the original post on X

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A

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B

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