Cut checkout clicks from 5 to 3 and simplified the hamburger menu to show best-selling collections

Idea byJosh Thompson

Commentary byLiftArchiveOur analysis, not theirs

Cut checkout clicks from 5 to 3 and simplified the hamburger menu to show best-selling collections. Josh claims +27% completed purchases; no test data shown.

Who ran it

Josh Thompson (@joshtCRO) shared this idea on X. The numbers and screenshots are theirs.

View the original post on X

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