Add 'Message us on WhatsApp' button and trust boxes under Add to Bag for luxury items
Test ideaProduct page · 2025-10-06
For high-ticket products, test a secondary WhatsApp button under Add to Bag plus 'Authenticity Guaranteed' and 'Insured Worldwide Shipping' boxes. Also test a 'We'll source any watch for you' banner with a contact CTA to capture shoppers who don't find their model.
Who ran it
Kasper Dolk (@kasper_dolk) shared this idea on X. The numbers and screenshots are theirs.
View the original post on X
Similar tests
A
→B
+$75,600 per month
USP bar (free shipping and returns) under Add to Cart on PDP
Product pageMoney-back guarantee & returns
@oliverkenyon
A
→B
+5.2% revenue per visitor
Added 60-day guarantee and easy returns blocks under Add to Cart
Product pageMoney-back guarantee & returns
@oliverkenyon
A
→B
+$47,795 per month
PDP above the fold cut to 3 bullets, surfaced Add to Cart + trust seals
Product pageTrust badges & security seals
@oliverkenyon
A
→B
+$27,000/month
PDP above the fold: trust icons, swipeable images, reviews higher, stronger CTA
Product pageReviews & star ratings
@oliverkenyon
A
→B
+25% CVR
Redesigned PDP above the fold: outcome headline, context visuals, trust signals
Product pageTrust badges & security seals
@oliverkenyon
A
→B
+28.25% revenue per visitor
Added 'Ships by [date]' and 'Free shipping over $X' below the ATC button
Product pageShipping & delivery messaging
@DaveDiederen
Money-back guarantee & returns tests Trust badges & security seals tests Shipping & delivery messaging tests Live chat & contact options tests All product page tests
