Shop section: show exact quantity, exclusivity and an AOV-focused selector

Test ideaLanding page · 2023-02-28

Make clear how much you get (grams/cups), stress exclusivity, use a quantity selector that steers to higher AOV, and repeat benefits under the CTA.

Who ran it

Kasper Dolk (@kasper_dolk) shared this idea on X. The numbers and screenshots are theirs.

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