List every bundle item with its price to show bundle savings

Idea byKasper DolkMaison Commerce

Commentary byLiftArchiveOur analysis, not theirs

When selling discounted bundles, list all products in the kit with their prices, then show total value, price and savings.

Who ran it

Kasper Dolk (@kasper_dolk) shared this idea on X. The numbers and screenshots are theirs.

View the original post on X

Similar tests

A

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B

+$182k monthly revenue

Added bundle options directly on the product page

Product pageBundles & quantity breaks@oliverkenyon

A

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B

+$68,000/month

Added a free Summer BBQ recipe e-book as a gift with product bundles

Product pageBundles & quantity breaks@oliverkenyon

A

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B

+$52,820 per month

3-pack bundle with Save 20% above Add to Cart on PDP

Product pageBundles & quantity breaks@oliverkenyon

A

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B

+46% CVR

Lowered the price and removed the free gift ($82 vs $85 + gift)

Product pagePricing, discounts & savings display@oliverkenyon

A

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B

+7.8% revenue per visitor

Removed the 1/2/3-bag bundle selector from the product page

Product pageBundles & quantity breaks@oliverkenyon

A

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B

+$38,846 per month

Added rating under title, moved discount badge by ATC, sticky ATC, clickable thumbnails

Product pageReviews & star ratings@oliverkenyon