Comparison section that makes the alternatives look worse

Idea byKasper DolkMaison Commerce

Commentary byLiftArchiveOur analysis, not theirs

In a product category with many alternatives, highlight the main differences; showing the 'others' unappealingly raises perceived value.

Who ran it

Kasper Dolk (@kasper_dolk) shared this idea on X. The numbers and screenshots are theirs.

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