Show cart pricing like a receipt

Idea byDave DiederenSyntra Labs

Commentary byLiftArchiveOur analysis, not theirs

List original price, amount saved, and final price in the cart so the customer is anchored on the original price and sees the discount applied.

Who ran it

Dave Diederen (@DaveDiederen) shared this idea on X. The numbers and screenshots are theirs.

View the original post on X

Similar tests

A

→

B

+1.60% revenue per visitor

Showed free shipping in the cart as a line-item discount next to the crossed-out original price

CartShipping & delivery messaging@DaveDiederen

A

→

B

Idea, no result yet

Add shipping times, discount badges and payment icons to the side cart

CartShipping & delivery messaging@DaveDiederen

A

→

B

Idea, no result yet

Redesign the cart drawer with a savings breakdown and guarantee

CartMoney-back guarantee & returns@DaveDiederen

A

→

B

Idea, no result yet

Keep the offer visible in the cart

CartMoney-back guarantee & returns@DaveDiederen

A

→

B

Idea, no result yet

Upgrade the cart drawer with tiered discount progress bar, subscription toggle and upsell tabs

CartMoney-back guarantee & returns@DaveDiederen

A

→

B

Idea, no result yet

Test raising the free shipping threshold just above AOV

CartShipping & delivery messaging@DaveDiederen