Collection banner with a BOGO headline and a testimonial

Idea byDave DiederenSyntra Labs

Commentary byLiftArchiveOur analysis, not theirs

Collection page banner with a clear 'Buy One, Get One Free' offer, big seasonal headline and an embedded testimonial for trust.

Who ran it

Dave Diederen (@DaveDiederen) shared this idea on X. The numbers and screenshots are theirs.

View the original post on X

Similar tests

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+$7,280 per month

Added star ratings, best-seller tags and review snippets to the collections page

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+5.98% revenue per visitor

Added a new collection page banner

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+1.3% revenue

Added a countdown timer to the collection page banner

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+$161K revenue

Turned the collection banner (where heatmaps showed attention) into a clickable countdown timer

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+6.4% revenue per visitor

Added a collection page banner with social proof, offer plus countdown, description and category filters

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+25.37% revenue per visitor

Added a collection banner with review count, trust signals and free shipping

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