Add collection filters built on shopper criteria
Test ideaCollection page · 2022-08-02
For stores with more than one SKU, add filters on the collection page based on the criteria users care about for that product type (e.g. storage, color, size).
Who ran it
Kasper Dolk (@kasper_dolk) shared this idea on X. The numbers and screenshots are theirs.
View the original post on X
Similar tests
A
→B
+$82,542/month
Added filter tags like Best Sellers and New Drops to collection page
Collection pageFilters, sorting & site search
@oliverkenyon
A
→B
+$68,584/month
Added a floating filter bar on the collection page
Collection pageFilters, sorting & site search
@oliverkenyon
A
→B
+$161K revenue
Added an image-based category slider for navigation
Collection pageProduct images & gallery
@DaveDiederen
A
→B
+6.4% revenue per visitor
Added a collection page banner with social proof, offer plus countdown, description and category filters
Collection pageSocial proof, authority & press
@DaveDiederen
A
→B
Idea, no result yet
Add image category tiles, filter/sort bar and ranked Best Seller badges to collection pages
Collection pageProduct images & gallery
@DaveDiederen
A
→B
Idea, no result yet
Make collection filters sticky on mobile
Collection pageFilters, sorting & site search
@DaveDiederen
Filters, sorting & site search tests All collection page tests
