Adjusted layout and CTAs based on heatmaps (most-clicked image linked to checkout, content placed where clicks happened)

Idea byJosh Thompson

Commentary byLiftArchiveOur analysis, not theirs

Adjusted layout and CTAs based on heatmaps (most-clicked image linked to checkout, content placed where clicks happened). Josh claims +$108K in 30 days; no test data shown.

Who ran it

Josh Thompson (@joshtCRO) shared this idea on X. The numbers and screenshots are theirs.

View the original post on X

Similar tests

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New winner (figures in image)

Frame the product against retailer markups and fees

OtherComparison charts & tables@kasper_dolk