Add a us-vs-them comparison chart to problem-solving PDPs

Idea byDave DiederenSyntra Labs

Commentary byLiftArchiveOur analysis, not theirs

Show the alternative the buyer is used to next to your product so the better solution is obvious.

Who ran it

Dave Diederen (@DaveDiederen) shared this idea on X. The numbers and screenshots are theirs.

View the original post on X

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