# Filter pills and quick-add on slime collection page: +$42,308/mo

- Outcome: Won
- Page type: Collection page (Ecommerce)
- Elements: Filters, sorting & site search, Product cards & quick add
- Test run by: [Convertibles](https://liftarchive.com/practitioners/convertibles/)
- Commentary by: LiftArchive (our analysis, not theirs)
- Original source: https://convertibles.dev/blogs/case-studies/collection-page-filter-pills-two-column-case-study
- Page: https://liftarchive.com/test/slime-collection-filter-pills-quick-add/

Adding horizontal scrolling filter pills and visible quick-add buttons to a collection page added $42,308 a month in revenue. Convertibles ran this A/B/n test with five variations for an 8-figure slime brand. It was a follow-up to an earlier winning test on the same page.

## Result

**+$42,308/mo**

- Revenue: +$42,308 per month for the winner, on top of the earlier test's gain.
- A version that added image carousels on the product cards did not beat it.
- Adding 'NOTIFY ME' buttons on sold-out items did not beat it either.
- Removing the hero banner to show products sooner also lost.
- No conversion rate, sample size or confidence level was shared.

## Control

The previous winning collection page, with a 'BEST SELLERS' hero banner, stock labels and star ratings. Filters were hidden behind a button that opened a modal.

## Variant

Scrolling filter pills for slime types sat under the banner, and 'QUICK ADD' buttons showed on each card. The banner, labels and ratings stayed.

## Why it likely won (our reading)

- Pills turn a multi-step modal into one tap, which suits a brand with distinct slime types.
- Visible quick-add buttons let shoppers buy from the grid without opening each product.
- The banner had already proven itself, and taking it away hurt. Building on a winner seems safer than undoing parts of it.

## Caveats

This follow-up was tested against an already-optimized page. Pills and quick-add changed together, revenue is agency-reported, and sample size and duration were not shared.

## How to run this test

- Hypothesis: If we show product-type filter pills and quick-add buttons on the collection page, then revenue per visitor will rise because shoppers reach and buy their preferred type with fewer taps.
- Primary metric: Revenue per visitor
- Guardrail: Add-to-cart rate
- Guardrail: Average order value
- Guardrail: Product page visits
- Who should test it: Stores with a few clear product types and low-cost items people buy straight from the grid. For products that need a close look before buying, quick-add may matter less.

---

Credit: Convertibles ran this test and owns the result. Summary and commentary by LiftArchive (https://liftarchive.com/test/slime-collection-filter-pills-quick-add/).
Usage: Free to use, quote and build on, with credit and a link: name the practitioner or organization that ran the test and link to its LiftArchive page. The results belong to the practitioners who ran and shared them; the summaries and commentary are LiftArchive's.